New sponsorship deal

When it comes to the rumour surrounding the clubs in the English Premiership they generally centre on possible arrivals and departures of players and managers, but another thing that changes fairly frequently is the shirt sponsorships for the major teams.

This is because this sponsorship accounts for a significant proportion of their revenue, and the top clubs are always looking for a more lucrative deal in the hope of gaining a financial edge. Now rumours suggest that a Premiership club may be about to announce just such a deal, with the gambling site Lucky Nugget.

If this does prove to be true, it will represent the latest Premiership sponsorship deal involving gambling sites, which reflects the ever-growing success and status of both football and gaming across the world. Thanks to the development of the Premier League and online gambling these two forms of entertainment must rank as two of the most popular and successful in much of the world, so it is no real surprise that they should want to team up.

In fact, even before the modern era, traditionally football and gambling have enjoyed a close relationship with activities such as horse racing and poker often proving to be preferred recreational activities for players – for example Michael Owen and Teddy Sheringham respectively. Football fans have shown themselves to be fond of a flutter as well, although in the past that has tended to be in the form of sports betting as this combines gambling and football.

Now however many online casino gaming sites – including Lucky Nugget, who you can find at – are looking to appeal to football fans with novel spins on standard casino games, like the Game On video slots game. A sponsorship deal with a top Premiership team would attract the attention of these fans, and could see many football fans opting to try their hand at casino gaming alongside sports betting.